The drop in freight rates led to the European line ushered in a large area of suspension and reduction of classes! European station sellers panic?

Summary: U.S. West freight has broken $ 2000! Since September, the SCFI index fell week by week, the four major ocean lines across the board, including the U.S. West line and the European line has fallen below the $ 3000 barrier, the Asian zone cargo volume all down. The U.S. East line per FEU freight rate fell 379 U.S. dollars to 6159 U.S. dollars, down 5.79% per week, the same monthly decline of up to 30.02%.

The U.S. West freight rate has broken 2,000 U.S. dollars! European lines will see a large area of suspension and reduction of flights

Since September, the SCFI index has fallen week by week, the four major ocean-going lines across the board, including the U.S. West line and the European line has fallen below the $ 3,000 mark, the Asian zone cargo volume all down.

Shanghai to the U.S. West line per FEU rate fell 285 U.S. dollars to 2,399 U.S. dollars, a weekly decline of 10.61%, and in September fell as much as 53%.

The price per FEU for the U.S.-East route fell by US$379 to US$6,159, down 5.79% per week and 30.02% per month.

The Europe line fell $213 per TEU to $2,950, down 6.73% week-on-week and 33.57% month-on-month.

Mediterranean line per TEU rate fell 250 U.S. dollars to 2999 U.S. dollars, down 7.69% per week, down 40.08% per month.

Southeast Asia line Singapore shipping point per TEU rate fell 38 U.S. dollars to 348 U.S. dollars, a weekly decline of 9.8%.

And with the recent sharp drop in demand levels on global trade routes, shipping lines are preparing to implement the toughest cuts in liner services since the outbreak.

In order to stabilize shipping prices, shipping companies are currently rescuing themselves in two ways, externally by adopting the "three reduction policies" of drastic class reduction, class reduction and deceleration, and there are already large shipping alliances pulling ships on their own, reducing the US-West line from one class per week to one class per two weeks; internally by implementing the "red letter management", preferring to reduce prices to grab cargoes, in order to maintain market share and customer relations. In 2022, Halloween, Thanksgiving, Black Friday, and Christmas and other year-end shopping festivals "come and go", is now the European station sellers of the preparation period, the European line stopping and reducing the class will inevitably have a negative impact on the seller's plans. Sea lines to Europe will take more than 45 days to deliver the fastest goods, once the airline company to reduce the flight, the timeframe is even more insecure. If the goods are delayed for too long, then completely miss the peak season promotions, once the missed promotions, the seller's goods will easily become stagnant backlog, not only the seller's capital, the seller has to find a way to dispose of these stagnant products. This may take the seller months or even a whole year of time.

Since this year, the European site seller's performance has not been very good, and bad news, many big sellers have begun to consider whether to withdraw from the European market. But there's still good news coming in. October 9 news, Amazon last Thursday (October 6) announced plans to hire 150,000 people to respond to the needs of the upcoming shopping season. Halloween, Thanksgiving, Black Friday, Christmas, New Year ...... These shopping holidays will come in droves in the second half of the year, which will collectively form the peak shopping season for cross-border e-commerce platforms like Amazon, and will bring peak performance growth for Amazon!

Whether families participate in dressing up ghosts and monsters, or family and friends reunion to express their gratitude to each other, or for the promotion of discounts on Black Friday, or the importance of the Chinese New Year comparable to the Western Christmas, these will drive the sales of various goods in the European and American markets. It is believed that the popular consumption scene formed by the shopping season will bring short-lived performance growth for the major e-commerce platforms in the European and American markets.

Amazon "blood transfusion" European logistics! To invest 1 billion euros to expand the scale of electric delivery fleet!

Amazon will spend more than €1 billion (£880 million) to add thousands of electric vans, vans and cargo bikes to its delivery fleet across Europe over the next five years. Amazon will install hundreds of electric vehicle fast-charging stations in its European warehouses and delivery centers, enabling electric vehicles to be charged in about two hours. For sellers, goods are dispatched to customers more convenient, greatly increasing the competitiveness of goods; for buyers to be able to receive the goods purchased faster.

Whether it is cross-border sellers or for the European consumer public, this year is an extraordinary year. Due to the changing international situation, Europe's energy crisis is getting more and more serious and difficult to solve in a short time. Driven by the soaring cost of energy, food and fuel, inflation in Europe is getting higher and consumers have to reduce non-essential spending to cope. The increased cost of living has led to a significant reduction in consumers' willingness to spend, which has a significant impact on cross-border sellers. According to the past, the various peripheral products of Christmas Day are hot products, but this year consumers have to reduce spending in this area, sellers can not sell their goods. Sellers dare not randomly stock up, because if the product lags, it will be occupied funds and inventory, and for holiday goods, after the holiday there is almost no sales, can only wait for the next holiday, and the next year's popular elements may have changed.

In short, this year, this economic winter, cross-border partners must not blindly follow, choose their own products, try to choose a small number of multi-batch stocking plan, European air transport, international express, Imperial Express Central Europe KAL and sea way reasonable collocation to carry out, multi-hand preparation to deal with various unexpected situations.